Project WE
Client
Art: Madison Kichler, Emperatriz Herrera
Deliverables
In-Store, Digital, Social
Project WE was an ongoing t-shirt collab series that created a space for vibrant, diverse artists to gain visibility *and* the equity they deserve. In partnership with the Fifteen Percent Pledge, Old Navy invested $500K to support the rise of Black creative entrepreneurs.
What I Loved: Spotlighting amazing artists and having their talent — and voices — shine through.
